(2684) Boosting Your Social Presence: How to Build Strong Customer Relationships with Social Media
Content Level: Basic
Personas: Customer Service Rep, Owner/Principal, Sales Representative, Marketing Manager/Specialist
Products: None
Insurance is a business about relationships, but how do you nurture them in an increasingly digital world? This session will review why a social media strategy is essential for growing your business and fostering connections. Learn about the top social platforms that will amplify your agency’s visibility and likeability, as well as actionable strategies for driving engagement and reaching new audiences. Discover how Applied Marketing Automation® can help you to demonstrate your organization's expertise and build trust with your audience.